FREE DOWNLOAD! TOP 10 TIPS TO IMPROVE YOUR SMARTPHONE PHOTOGRAPHY SKILLS
“If a photographer cares about the people before the lens and is compassionate, much is given. It is the photographer, not the camera, that is the instrument.” Helmut Newton
As your photographer, I will connect with you, understand precisely what it is you need and work with you in a fun, relaxed and easy manner.
Together we will tell your story …
You’ve probably noticed that ‘Personal Branding’ is a big buzz-word at the moment (it’s about as popular as the ‘floss’ dance, though I’m very much hoping that ‘flossing’ will just go away, quickly) Entrepreneurs & small businesses everywhere are investing big-time in their ‘brand image’, quickly realizing that
So, what is personal branding photography?
Whether we like it or not, we all make very quick decisions about people that we follow online; there’s so much content to consume it can make our heads spin. So, we scroll and we skim, we find it hard to focus and rarely finish reading articles (are you still with me?)
We form our first impressions at lightning speed & decide if we want to stay & read or scroll on past. Well did you ever think about the fact that the same goes for your profile
Every image that you post online, every blog post that you write, contributes to how your followers will relate to you. Your branding ultimately reflects your personality, talents, opinions & passions in life.
Those of us who are striving to build up a strong & successful personal brand,
Why do I need professional photos?
(“I have a phone, what do I need you for?!”)
Consistency in branding is vital.
How we portray ourselves visually to our potential clients – through our branding colors, fonts, designs
You need to stand out online, you have to be consistent. You want people to see you, connect with you & remember you. How successfully can you do that by taking a selfie? And that old, stuffy, cropped-to-death headshot you had taken years ago is getting a bit old & tired, isn’t it? It doesn’t express the many facets of your personality, your talents, your enthusiasm, your sense of humor.
Wouldn’t it be nice to have a ready-to-use bank of unique images to dip into every time you need a fresh image for your latest post? Wouldnt it be fantastic if you could let go and show your audience the real you, in all your glory & with extra quirks included?!
Working with me, a personal branding photographer who understands how it all works, will reinforce your brand image, help you to connect with your clients and enable you to stand out from the crowd. I know what goes into this process, I understand where you are coming from and the fears that hold you back from doing this (I’ve been there too!). There’s really no concern you can throw at me that I haven’t already tackled. Not only this, but I guarantee you that I will save you time, money, and mistakes when you work with me. it’s just up to you to decide that now is the time to invest in yourself.
Where would I use the images?
Here’s a few ideas for you! Ready?….Your website, Social media platforms, newsletters and e-blasts, press releases, event announcements, new offerings, to refresh your profile photo regularly, sales/landing pages, your bio for speaking engagements, printed material, marketing pieces, business cards & Podcasts
Personal branding photography is about authentically telling YOUR story to your potential & current clients; it’s about recognizing & honoring the best of you and what you have to offer.
Your images will show your audience what you do, how you do it, what makes you unique and what it really feels like to work with you. Before that first phone call or meeting, your clients will understand who it is they are connecting with.
It’s time to put yourself out there – to be visible, to make connections, to build communities & relationships based on trust and to proudly represent your amazing business. Let’s get to work!
I am Sarah Raanan and I’m the owner of Sarah Raanan Photography, specialising in Personal Branding Photography & Family Portraits. I live in Raanana, Israel and am married with 4 kids and an insane goldfish.
I’m a dreamer, an artist, a great listener, tech geek, book worm, movie maven, travel addict, lover of good cars and podcasts. We will never be stuck for conversation. Unless you want to discuss maths and running.
I’m also really good at getting to the bottom of what my clients want from their sessions and what their biggest fears are when booking a session. It usually goes something like this:
“I can’t do this. I’m not a poser; it’s just not ‘me’ to do this kind of thing!” (you and almost every single client I have worked with—I hear you.) We will plan your session with your comfort & needs in mind, don’t you worry.
“I’ve seen your work. Everyone looks so confident and gorgeous. My photos won’t be like that.” (Yes they will! Your images will be so ‘you’; more natural and ‘you’ than you have ever looked before.)
“I don’t know what to wear! And what about my hair?! And make up??” (We will work on your clothing choices together via Pinterest & email. If you’d like to have your hair and make up done too, I can help you arrange that).
“ I can’t afford to spend money on photos; I’ll just use my phone” (selfies are fine for a while but at some point you need to make the decision to invest in your business brand, and branding is not all about having a pretty logo. Your images speak volumes about you & your business. Plus we can talk payment plans so you don’t have to pay all at once.)
Feel better now? Great! Now we have that sorted, let’s get moving!
See the ‘work with me’ section for all the info on what to do next, or click below to book in a consultation and learn more.
Work With Me
“It is more important to click with people than to click the shutter.”
My personal style is not for everyone; some people would rather just turn up for a session, get it done, go home & get their photos a few weeks later, end of story.
I work differently. I am focused on the client’s experience, on customer service and the personal touch. For me, it is a creative process, a collaboration and I work efficiently with enthusiasm and connection.
I want to know who the person or family I’m photographing is; what’s their story? the family dynamics, personalities. I want to understand as much as I can about the people I am photographing so that I can walk into the photo session with my toolbox already full and ready to go.
That’s why I schedule a quick ‘Work With Me’ call with each prospective client; to make sure we are a good fit and both on the same page.
Click the ‘WORK WITH ME’ button below to schedule a time for our video call.
We’ll meet via video chat to discuss your vision for the session, any must have images, expectations, past experiences and generally see if we are a good fit.
Once we decide to move forward, we’ll get the paperwork signed, sort out your deposit and get busy planning!
What makes for a successful partnership when it comes to photo sessions? Who is the ‘ideal’ person that I dream of working with? She’s 5ft 6, with blonde hair, green shoes, likes almond milk in her coffee and.. CAN YOU STOP? OBVIOUSLY NOT!! I’ll tell you… Someone who,...read more
You know, I really wanted to start by saying that making the decision to book a session is a pretty big deal; I realize that many of you enter into it with a certain amount of nerves and ‘what on earth am I doing?’. You are not alone & HONESTLY, I understand what...read more
So you’re interested in having new photos but you’re not entirely sure what you would do with all those photos.. I mean, who wants to see your face plastered everywhere all the time, right? EHHHH, WRONG! We LOVE seeing photos of the actual human beings behind their...read more
Who? Small businesses, entrepreneurs, coaches, bloggers What? Personal Branding Photography Sessions When? March 1, 8, 15 & 29 Where? In & around Israel (locations TBD) Why? Because your old profile picture from 10 years ago, that you are using on every...read more
Yes, I heard you. And I said the same thing myself. How on earth are we almost in 2019? I do not have the answer I’m afraid. Though I suspect some kind of time vortex or wormhole is to blame. Because I’m still in July, in my head. 🚩 You may well also be...read more
My last interview was waaaaaaay back in June. I have been procrastinating the heck out of posting this & I can't take it any longer! It is time for my interview with the one and only Jo Gifford. The problem with interviewing Jo is this - she is the Empress of...read more
I’d like to vent, if you’ve got a minute? Or maybe 5? So, the thing is, I have no poker face. I find it very hard to play games. Wait let’s not start there; let’s backtrack. Here’s the ‘thing’: When I first started my business back in 2007, I took a lot of advice from...read more
Look, I'm not trying to put myself out of business, believe me. But I am also realistic. My clients book in with me for personal branding shoots with my professional eye, equipment & expertise, but I can't follow them around all the time (that would be creepy..and...read more
Tamara is an Emotional Wellness Coach but she has worn many other hats before reaching this point in her journey.
She moved to Israel from California after hearing The Exodus Song by Andy Williams on the radio.
She like the hangers in her closet to match.
She also wishes she could fly.
She makes me laugh.
Now you want to hear more about her don’t you?
Ok then, here we go!
Newsflash: Summer is officially upon us! Time to dig out your sunscreen, find your flip-flops and say ‘hello’ to Mother Nature again. If you’re anything like me, you’ll be looking forward to getting out and about with your iPhone/Smartphone, capturing the beautiful,...read more
Deciding what to wear for a photo session can seem overwhelming at first. But, just like with any seemingly daunting task, when we break it down into smaller steps, it suddenly seems do-able and you start to look forward to it instead of dreading it. Let me explain it...read more
Personal Branding is a big buzzword at the moment. Companies are investing big time their ‘brand image’, slowly realizing that good branding goes so much further than a pretty logo and a swanky business card. 🎞 So, what is a 'Personal Brand'? 🎞 Every...read more
“You’re always in business. The business of being you.”
FREE DOWNLOAD! TOP 10 TIPS TO IMPROVE YOUR SMARTPHONE PHOTOGRAPHY SKILLS