FREE DOWNLOAD! TOP 10 TIPS TO IMPROVE YOUR SMARTPHONE PHOTOGRAPHY SKILLS
“If a photographer cares about the people before the lens and is compassionate, much is given. It is the photographer, not the camera, that is the instrument.” Helmut Newton
As your photographer, I will connect with you, understand precisely what it is you need and work with you in a fun, relaxed and easy manner.
Together we will tell your story …
You’ve probably noticed that ‘Personal Branding’ is a big buzz-word at the moment (it’s about as popular as the ‘floss’ dance, though I’m very much hoping that ‘flossing’ will just go away, quickly) Entrepreneurs & small businesses everywhere are investing big-time in their ‘brand image’, quickly realizing that
So, what is personal branding photography?
Whether we like it or not, we all make very quick decisions about people that we follow online; there’s so much content to consume it can make our heads spin. So, we scroll and we skim, we find it hard to focus and rarely finish reading articles (are you still with me?)
We form our first impressions at lightning speed & decide if we want to stay & read or scroll on past. Well did you ever think about the fact that the same goes for your profile
Every image that you post online, every blog post that you write, contributes to how your followers will relate to you. Your branding ultimately reflects your personality, talents, opinions & passions in life.
Those of us who are striving to build up a strong & successful personal brand,
Why do I need professional photos?
(“I have a phone, what do I need you for?!”)
Consistency in branding is vital.
How we portray ourselves visually to our potential clients – through our branding colors, fonts, designs
You need to stand out online, you have to be consistent. You want people to see you, connect with you & remember you. How successfully can you do that by taking a selfie? And that old, stuffy, cropped-to-death headshot you had taken years ago is getting a bit old & tired, isn’t it? It doesn’t express the many facets of your personality, your talents, your enthusiasm, your sense of humor.
Wouldn’t it be nice to have a ready-to-use bank of unique images to dip into every time you need a fresh image for your latest post? Wouldnt it be fantastic if you could let go and show your audience the real you, in all your glory & with extra quirks included?!
Working with me, a personal branding photographer who understands how it all works, will reinforce your brand image, help you to connect with your clients and enable you to stand out from the crowd. I know what goes into this process, I understand where you are coming from and the fears that hold you back from doing this (I’ve been there too!). There’s really no concern you can throw at me that I haven’t already tackled. Not only this, but I guarantee you that I will save you time, money, and mistakes when you work with me. it’s just up to you to decide that now is the time to invest in yourself.
Where would I use the images?
Here’s a few ideas for you! Ready?….Your website, Social media platforms, newsletters and e-blasts, press releases, event announcements, new offerings, to refresh your profile photo regularly, sales/landing pages, your bio for speaking engagements, printed material, marketing pieces, business cards & Podcasts
Personal branding photography is about authentically telling YOUR story to your potential & current clients; it’s about recognizing & honoring the best of you and what you have to offer.
Your images will show your audience what you do, how you do it, what makes you unique and what it really feels like to work with you. Before that first phone call or meeting, your clients will understand who it is they are connecting with.
It’s time to put yourself out there – to be visible, to make connections, to build communities & relationships based on trust and to proudly represent your amazing business. Let’s get to work!
I am Sarah Raanan and I’m the owner of Sarah Raanan Photography, specialising in Personal Branding Photography & Family Portraits. I live in Raanana, Israel and am married with 4 kids and an insane goldfish.
I’m a dreamer, an artist, a great listener, tech geek, book worm, movie maven, travel addict, lover of good cars and podcasts. We will never be stuck for conversation. Unless you want to discuss maths and running.
I’m also really good at getting to the bottom of what my clients want from their sessions and what their biggest fears are when booking a session. It usually goes something like this:
“I can’t do this. I’m not a poser; it’s just not ‘me’ to do this kind of thing!” (you and almost every single client I have worked with—I hear you.) We will plan your session with your comfort & needs in mind, don’t you worry.
“I’ve seen your work. Everyone looks so confident and gorgeous. My photos won’t be like that.” (Yes they will! Your images will be so ‘you’; more natural and ‘you’ than you have ever looked before.)
“I don’t know what to wear! And what about my hair?! And make up??” (We will work on your clothing choices together via Pinterest & email. If you’d like to have your hair and make up done too, I can help you arrange that).
“ I can’t afford to spend money on photos; I’ll just use my phone” (selfies are fine for a while but at some point you need to make the decision to invest in your business brand, and branding is not all about having a pretty logo. Your images speak volumes about you & your business. Plus we can talk payment plans so you don’t have to pay all at once.)
Feel better now? Great! Now we have that sorted, let’s get moving!
See the ‘work with me’ section for all the info on what to do next, or click below to book in a consultation and learn more.
Work With Me
“It is more important to click with people than to click the shutter.”
My personal style is not for everyone; some people would rather just turn up for a session, get it done, go home & get their photos a few weeks later, end of story.
I work differently. I am focused on the client’s experience, on customer service and the personal touch. For me, it is a creative process, a collaboration and I work efficiently with enthusiasm and connection.
I want to know who the person or family I’m photographing is; what’s their story? the family dynamics, personalities. I want to understand as much as I can about the people I am photographing so that I can walk into the photo session with my toolbox already full and ready to go.
That’s why I schedule a quick ‘Work With Me’ call with each prospective client; to make sure we are a good fit and both on the same page.
Click the ‘WORK WITH ME’ button below to schedule a time for our video call.
We’ll meet via video chat to discuss your vision for the session, any must have images, expectations, past experiences and generally see if we are a good fit.
Once we decide to move forward, we’ll get the paperwork signed, sort out your deposit and get busy planning!
I'm in the mood for a Giveaway. . . Why? Because the sun is shining. Because I've been in business for 9 years and I love what I do. Because Israel is having it's 68th birthday. Because I briefly saw the bottom of one of my laundry baskets. So many reasons to...read more
I have a new-found love. (I mean apart from my UE BOOM2 Speakers. Oh and Ten Acre Chicken Soup Crisps) I really really love photographing head shots. At first I found the transition from babies to adults a little taxing. You can't blow raspberries and play peekaboo...read more
This past Friday I met up with these 5 friends at the beach for a Senior BFF photo session. The girls are all graduating school this year and treated themselves to this (IMHO) priceless gift! Their session was packed full of fun, laughs and beautiful smiles! I really...read more
I've had such an amazing response to this project and I'm so excited to schedule more sessions and meet more freckled friends round the country! I have a long list of people waiting to be photographed so don't worry if youve contacted me, i havent forgotten, i'm just...read more
Calling all Shministiot/Yud Bet!! Welcome to one of the most exciting times in your life! Your senior year of school!! But… With all of the joy of making it ALL the way through your school career, you are hit with so many unknowns! “Army or Sherut Leumi?” (Everyone...read more
So, I've been offline for a while, galavanting round Tanzania climbing a really big mountain and then coming down again. While I was away, I kept thinking about writing this post because I knew which image I would be using (and because thinking about my photography...read more
When you take your passion and you turn it into a career, you are always running the risk of getting stuck in a rut. After years of doing the same thing, you can start to run low on creativity and risk going stale. So it's incredibly important for me that I don't ever...read more
So, I have a confession to make. I'm lazy with my blogging. It's a bit like when I come downstairs to a messy kitchen. I love it when the kitchen is tidy, and I even try looking at the mess for really long periods of time and using the power of my mind to focus &...read more
For years I have wanted a special quilt made for my portrait sessions but I always ended up spending the money on something else more 'important'. Finally, 8 years later, I have this stunning quilt (and a matching bunny rabbit which will feature soon!) made by the...read more
Round 2 of 'Our Beautiful Life' kicks off in just a few more days. I have 2 remaining places on the course and then registration will be closed until the next round. And remember, if you get a friend to sign up too, you'll both get a FREE bonus lesson! Read all about...read more
And so the 'blog catch up' continues.. Found it almost impossible to select photos from our family reunion over Pesach. But I have to just get some photos up before it is all a distant memory! So special when family gets together and we were so lucky to have...read more
Last Monday I met Katie and her family in Park Hayarkon in Tel Aviv. Katie and I first met online and last week was our first time meeting in real life (she took part in my very first online photography course 'Our Beautiful Life'. SHAMELESS PLUG ALERT: Round 2...read more
“You’re always in business. The business of being you.”
FREE DOWNLOAD! TOP 10 TIPS TO IMPROVE YOUR SMARTPHONE PHOTOGRAPHY SKILLS